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STARCOIN- Website Design, Marketing Design
Starcoin is a blockchain platform that combines Proof of Work with Move smart contracts, aiming to enhance security and scalability for Web3 applications.
As the sole designer in the team, I collaborated with the product manager and engineers to create a new brand identity and enhance the overall visual and user experience of the Starcoin website. A user satisfaction survey in May 2024 showed a 60% increase in satisfaction.
Additionally, I crafted engaging social media content that helped grow the follower base to 60K in just three months.
Check the website here.
Company
Westar Labs
My role
Website Designer
Marketing Designer
Timeline
April - May 2024
Tools
Figma, Adobe Creative Suit, Runway, Midjourney
Website Design
For this project, the task was urgent and required a complete rebranding of the official website, followed by a full redesign to align with the new brand identity. The color palette was inspired by The Matrix, giving the site a futuristic, high-tech feel.
To reflect the dynamic nature of blockchain technology, I incorporated fluid, flowing elements throughout the design, creating a sense of movement and innovation that aligns with the ethos of the brand.
Feel free to check the website here.
Figma Design Process Screenshot
Explore the website below!
Scroll through and interact with the content directly here to experience the design in action without leaving the page.
For the best experience, click here to view the full website in a new tab.
Social Media Posts
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